6 Best Content Creation Tools and Resources You Should Start Using Today

Churning out engaging content consistently while staying on top of your content game doesn’t have to be complicated. With content creation tools, you can simplify your content marketing process while keeping your audience engaged and informed.

Below, we’ll walk you through some of the best content creation tools that can make a difference in your content marketing strategy.

1. Google Trends

You’re likely to hit a creative block at some point, impacting your content calendar and denying your audience fresh content. But this doesn’t need to be the case—a content tool like Google Trends can come in handy here to help you generate new content ideas whenever you need them.

Google Trends allows you to find trending topics and terms, which you can convert into catchy ideas. Targeting trending topics helps to gain traction quickly and attract a new audience. The tool is free to use, so you can generate as many ideas as possible to fill your content calendar.

2. Grammarly

Content mistakes are costly. A study by Website Planet revealed that typos increase bounce rates by up to 85%. They can also affect your revenue and PPC ad costs. So, ensuring every piece of content is clean and precise without grammatical errors is essential to avoid scaring visitors away.

Grammarly is one of the best content creation tools to use in this case. It checks your spelling, grammatical errors, style, punctuation, and sentence structure to improve your content quality. It also detects plagiarism and helps you develop the right tone for your post. With its free plug-in, Grammarly integrates seamlessly into your word processor. 

Grammarly offers both free and paid versions.

3. SEMrush Content Template Generator

You need SEO-friendly content to improve your rankings on Google and other search engines. Typically, you create a piece of content, then spend a few more hours optimizing it and analyzing the competition to offer more value. While this works, it’s a bit time-consuming and tedious.

Instead, simplify the process using the SEMrush content template generator, a content tool that allows you to generate optimized content templates for your target keywords. It offers the top 10 rivals that rank for your target keyword, content writing recommendations, and backlink targets -- all you need to ease your briefing process.

4. Otter.ai - Transcript Generator

Conversations and meetings offer invaluable insights and information when shared as content or notes. However, transcribing them can take hours or even days, depending on the length of your audio or videos. Plus, manual transcription can be costly in some cases.

You can save time and cut costs with Otter.ai, an AI transcription tool for taking notes in real-time, recording meetings, and generating automated summaries. The tool stores transcripts in a central and searchable place for easy access, and it's ideal for content, product, sales, and media teams.

It offers a free plan, or you can use the 7-day free trial to try its premium features.

5. Canva

Visual elements make your content pop and increase engagement. According to BuzzSumo, articles with images receive more social media shares and higher engagement rates than those without. Adding images to your content should be a norm whenever you create one.

Canva makes a great design tool for editing your images and graphics to add stunning visuals across every page. Whether you’re creating social media or blog content, you can use the tool can customize your visuals for a more powerful touch. It offers both free and premium features, and it's a must-have in your content creation tools.

6. Dashword Meta Description Generator

Meta descriptions let visitors and search engines know what your page is about. They are part of search engine optimization (SEO), allowing you to add keywords to improve the discoverability of your pages. You can customize descriptions as you wish to make your pages click-worthy.

While meta descriptions are simple to create, you can still use the Dashword Meta Description Generator to generate them quickly. The free tool uses Open AI's GPT-3 to generate meta description ideas for your pages and posts. It’s ideal for generating descriptions for long-form content like listicles, guides, how-tos, etc.

Simplify content creation with SaaSpirin

Improving your content game can be relatively effortless when you have the right strategy and process. This should involve leveraging the best content creation tools and other resources to make up for parts or areas that are costly or time-consuming.

We’ve just shared some of the best apps for content creators, but there are 100s of options out there—it’s just a matter of finding the mix of tools that best suits your strategy. There’s no single tool that does it all.

If you’re struggling with SaaS and B2B content creation, our team at SaaSpirin can help put your blog on autopilot. We’ve developed a tested and proven process for creating content that engages and informs your audience.

If you’re ready to outsource your content production, get in touch with us today for a free trial, and we’ll gladly answer all your questions.