---
title: How Amoobi Helped Leroy Merlin Optimize In-Store Customer Journeys | Case Study by SaaSpirin
---

[![60f53827d73fc9446c9a0ac4_saaspirin](https://www.saaspirin.co/hs-fs/hubfs/60f53827d73fc9446c9a0ac4_saaspirin.png?width=200&height=34&name=60f53827d73fc9446c9a0ac4_saaspirin.png "60f53827d73fc9446c9a0ac4_saaspirin")](https://www.saaspirin.co/)

[![60f53827d73fc9446c9a0ac4_saaspirin](https://www.saaspirin.co/hs-fs/hubfs/60f53827d73fc9446c9a0ac4_saaspirin.png?width=200&height=33&name=60f53827d73fc9446c9a0ac4_saaspirin.png "60f53827d73fc9446c9a0ac4_saaspirin")](https://www.saaspirin.co/)

- [Pricing](https://www.saaspirin.co/pricing)
- [Our work](https://www.saaspirin.co/work)
- [About us](https://www.saaspirin.co/about)
- [Blog](https://www.saaspirin.co/blog)

[Book A Discovery Call](https://www.saaspirin.co/contact)

[Book A Discovery Call](https://www.saaspirin.co/contact)

[Book A Discovery Call](https://www.saaspirin.co/contact)

- [Pricing](https://www.saaspirin.co/pricing)
- [Our work](https://www.saaspirin.co/work)
- [About us](https://www.saaspirin.co/about)
- [Blog](https://www.saaspirin.co/blog)

[Book A Discovery Call](https://www.saaspirin.co/contact)

Success story

# How Amoobi Turned a Customer Win into a Full Set of Sales & Marketing Assets

We helped Amoobi transform their collaboration with Leroy Merlin into a powerful video testimonial, a written case study, and ready-to-use sales collateral—with minimal effort on their side.

[![Copy of Amoobi_2000px - Logo - the one to use (1)](https://www.saaspirin.co/hs-fs/hubfs/Copy%20of%20Amoobi_2000px%20-%20Logo%20-%20the%20one%20to%20use%20(1).png?width=250&height=123&name=Copy%20of%20Amoobi_2000px%20-%20Logo%20-%20the%20one%20to%20use%20(1).png "Copy of Amoobi_2000px - Logo - the one to use (1)")](https://www.saaspirin.co/)

[![LM-removebg-preview](https://www.saaspirin.co/hs-fs/hubfs/clients-logos-headshots/LM-removebg-preview.png?width=182&height=114&name=LM-removebg-preview.png "LM-removebg-preview")](https://www.saaspirin.co/)

Sucess story

# How Amoobi helped Leroy Merlin improve their in-store customer journeys

Since 2021, DIY giant Leroy Merlin have been working with in-store analytics leader Amoobi to improve their customer journeys.

## The Platinum plan includes: 

Premium edited video

3 Shorts for social media

Branded PDF

Quote cards

Branded sales slide

×

 

×

 

![Heading](https://www.saaspirin.co/hs-fs/hubfs/Heading.png?width=319&height=450&name=Heading.png)

![Quote cards Amoobi-7](https://www.saaspirin.co/hs-fs/hubfs/Quote%20cards%20Amoobi-7.png?width=400&height=399&name=Quote%20cards%20Amoobi-7.png)

![Amoobi-Leroy Merlin - Sales slide](https://www.saaspirin.co/hs-fs/hubfs/Amoobi-Leroy%20Merlin%20-%20Sales%20slide.jpg?width=800&height=450&name=Amoobi-Leroy%20Merlin%20-%20Sales%20slide.jpg)

---

> “Like any company, when you don't have data, decisions are made a lot by intuition or based on experience. (…) And intuition is interesting, it is still as important, but it is interesting to confront it with data.”

![monfort](https://www.saaspirin.co/hs-fs/hubfs/monfort.jpeg?width=200&height=200&name=monfort.jpeg)

##### Dominique Monfort

National Sales Manager, Leroy Merlin

> “We’re working in a 10,000m² store. With Amoobi, I can pinpoint where I should go to make the most improvements in the store. It saves a lot of time.”

![monfort](https://www.saaspirin.co/hs-fs/hubfs/monfort.jpeg?width=200&height=200&name=monfort.jpeg)

##### Dominique Monfort

National Sales Manager, Leroy Merlin

- Challenge
- Solution
- Results

Challenge

##### Amoobi had an amazing client story—they just didn’t have time to tell it.

As a fast-growing retail analytics company, Amoobi had worked with Leroy Merlin to improve store layouts using behavioral data. But with no internal team dedicated to content or video production, their success was going untold.

They needed a way to:

- Capture their client’s voice and credibility
- Create high-quality assets they could reuse across sales and marketing
- Do it all without burdening their team or the client

Solution

##### Our done-for-you Platinum package

SaaSpirin managed the entire process—from interview to final delivery—so the Amoobi team could stay focused on their work.

Here’s what we delivered:

✓ 3-minute Video Testimonial  
Featuring Leroy Merlin’s Innovation Manager, this branded video captures the real-world impact of working with Amoobi.

✓ Written Case Study (+ branded PDF)  
A professionally designed document outlining the challenge, solution, and results, ideal for website leads and sales conversations.

✓ Quote Cards + Sales Slide  
Short, visual assets designed to reinforce key points in Amoobi’s sales and demo decks.

✓ Social Media Shorts  
Engaging snippets tailored for LinkedIn and other platforms to increase visibility and credibility.

**✓** Effortless for Amoobi  
They introduced us to their client—we took care of the interview, recording, editing, writing, and design.

Results

##### With this package, Amoobi is now able to:

- Share real-world proof of their results
- Use video and visuals in demos and pitches
- Strengthen their credibility with large retailers
- Build a library of repeatable marketing assets

## Industry knowledge

We understand the challenges B2B businesses face when building trust and demonstrating their impact. With our experience in content marketing and B2B growth, we help companies effectively leverage customer success stories to drive credibility and accelerate growth.

[Book A Discovery Call](https://www.saaspirin.co/contact)

[![60f53827d73fc9446c9a0ac4_saaspirin](https://www.saaspirin.co/hs-fs/hubfs/60f53827d73fc9446c9a0ac4_saaspirin.png?width=762&height=127&name=60f53827d73fc9446c9a0ac4_saaspirin.png)](https://www.saaspirin.co)

Join our newsletter and get valuable, data-driven insights on growing your B2B company with impactful customer storytelling.

<https://www.linkedin.com/company/saaspirin> <https://x.com/SaaSpirin> <https://www.instagram.com/saaspirin/>

Quick Links

- [Our TRUST™ Framework](https://www.saaspirin.co/trust)
- [Terms & Conditions](https://www.saaspirin.co/terms-and-conditions)
- [Client SLA](https://www.saaspirin.co/hubfs/SaaSpirin%20remote%20testimonial%20-%20Client%20SLA%20(20250501).pdf)

Quick Links

- [Cookie Policy](https://www.saaspirin.co/cookies)
- [Privacy Policy](https://www.saaspirin.co/privacy)

×