The SaaSpirin Blog / Case studies

How to Do a Case Study When You’ve Never Written One?

By Nicolas Jacobeus on July 24, 2025

A while back, I was talking to a founder at a SaaS mixer (yes, those exist). He told me, “We’ve got a killer product, but somehow... no one trusts us until we get on a call.”

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Topics: Case studies
Topics: Case studies

Top 12+ Case Study Writers and How to Choose the Best One in 2025

By Nicolas Jacobeus on November 18, 2024

You’ve got a killer product or service. Your customers love you. You’ve got all the right ingredients to show off how awesome your business is—but here’s the catch: telling those success stories in a way that’s both engaging and convincing is a whole other ball game.

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Topics: B2B Case studies
Topics: Case studies
Topics: Case studies

What’s a Case Study? Here’s Everything You Need to Know in 2025

By Nicolas Jacobeus on October 23, 2024

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Ah, the case study. It’s one of those terms you’ve probably heard a million times, but what does it really mean? Is it some kind of academic paper? A customer success story? A marketing tool? Or maybe just a fancy way of saying, "Hey, look how great we are!"

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Topics: B2B Case studies

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